Our vision, goals and strategy
Our vision
Our Global Vision Statement underpins the work of the entire worldwide movement of Amnesty International, and provides a framework for the operation of all Amnesty International Sections.
The goals which Amnesty works towards in Australia are set by our Board and Senior Management Team with vital input from our supporters.
By 2014, Amnesty International Australia will protect and defend the human rights of more people by:
- Inspiring 500,000 people every year to take action for human rights.
- Positively influencing and informing key opinion formers and decision makers.
- Being an inclusive, authoritative, relevant and bold organisation.
- Playing a leading role in Amnesty International, particularly in the Asia Pacific.
Our goals
In 2012 Amnesty International Australia will:
- Campaign for an effective Arms Trade Treaty.
- Respond rapidly to international crises and individuals at risk.
- Stand with Indigenous communities to end human rights abuses.
- Champion the rights of refugees and asylum seekers.
- Strengthen, empower and grow our grassroots support.
- Increase support to our global movement and sustain growth and impact in the Asia Pacific.
Our strategy
The development of our Integrated Strategic Plan for 2010 to 2016 (PDF 198kb) was the primary focus of the 2009 International Council Meeting. This plan was developed based on analysis on external trends, our own organisational strength and weakness and our ability to achieve human rights impact. The plan was developed with crucial input from employees, volunteers, members and public stakeholders.
This strategy sets priorities and guides each of the national Amnesty International Sections across the globe. Individual Sections like Amnesty International Australia operate within this framework and prioritise specific issues relevant to our region and our members.
The key directions of the international movement are:
Human rights change
- Empower people living in poverty
- Defending vulnerable people on the move
- Defending people from violence by state and non-state actors
- Protecting freedom of expression and freedom from discrimination
Partnerships
- Growing and developing the global human rights movement
- Building effective partnerships
- Promoting human rights to propose and create solutions for governments
Excellence
- Promoting active participation by our members and supporters
- Linking local activism with the global movement
- Responding to emerging challenges and opportunities
Invest to learn and grow
- Invest in volunteers, staff, leadership and systems
- Governing our Sections and structures effectively
- Making diversity and gender mainstreaming a reality
- Leveraging technology to enable change
Resources
- Building new constituencies and renewing membership
- Increasing our donors and growing our resources
- Distributing resources strategically
Download and examine this plan in more detail (PDF 198kb).


Thanks for this - a great read and so important right now. Keep it coming :)
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11 May 2012, 12:20PM