F2F pitch card

Redacted idea on Instagram – lets dust off this idea that LT had years ago and bring it to life under the refugee campaign! Great for engagement and getting people to start to ‘feel’

Redacted overview

  • Refugee passionate supporters ring fenced from other subject matter comms
  • Other version of the video – also an idea would be to also have other shorter version of the video that can be used earlier as a ‘teaser’ before the main video is launched? Also i reckon getting them to make a few different versions of different lengths (some 15sec) will ensure we can get it out across all platforms
  • Online PR- I would be happy to put some budge to get some external help from a PR company to really help us connect with influencers and also think about ‘stunts’ or other ways to can get our message out.
  • Homepage countdown clock
  • Adding countdown clock to ‘donate unsol’ page
  • Tax ‘donate’ strap sitting on every content page for June
  • Tax ‘donate’ strap within every email for June
  • Tax donate step up on all actions – last week of tax
© Andy Miller Imaginarium Photography

 

Redacted idea on Instagram- lets dust off this idea that LT had years ago and bring it to life under the refugee campaign! Great for engagement and getting people to start to ‘feel’

Redacted overview

  • Refugee passionate supporters ring fenced from other subject matter comms
  • Other version of the video- also an idea would be to also have other shorter version of the video that can be used earlier as a ‘teaser’ before the main video is launched? Also i reckon getting them to make a few different versions of different lengths (some 15sec) will ensure we can get it out across all platforms

 

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